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A multi-year agreement between NBCUniversal (NBCU) and JioCinema, Viacom18's streaming service, will deliver thousands of hours of NBCU films and TV shows to India.

Starting next month, NBCU content will be stored in a Peacock-branded hub on JioCinema's recently unveiled JioCinema Premium SVOD tier.

Here, viewers will get access to first-run shows including “Young Rock,” a touching comedy featuring international celebrity Dwayne Johnson and detailing his life and the people he has met, “The Lazarus Project,” an exciting action thriller, and “The Lovers,” a gloomy romantic comedy.

Peacock Originals are available to Indian viewers as well, such as “Bel-Air,” a dramatic remake of the Will Smith-starring '90s comedy series; “Pitch Perfect”: “Bumper in Berlin,” a spin-off series; and “The Calling,” an award-winning drama series from Emmy winner David E. Kelley, executive produced and directed by Oscar winner Barry Levinson, and co-composed by Oscar winners Hans Zimmer and Steve Mazza.

This agreement also includes highly regarded dramas and comedies from NBCU's extensive catalogue, such as “Downton Abbey,” “Suits,” “The Office,” “Parks and Recreation,” and “The Mindy Project.”

Fans of reality television will find much to like on NBCU's unscripted programmes. The contract includes prominent television programmes including “The Real Housewives of Beverly Hills” and “Vanderpump Rules.”

The Gentle Art of Swedish Death Cleaning, a transformational show narrated by Amy Poehler, where three Swedes (an organiser, a designer, and a psychologist), known as the “Death Cleaners,” come to America to help people face mortality, as well as “Family Karma,” which follows seven Indian-American friends as they navigate life, love, careers, and the expectations of their traditional families, will also be available for streaming.

The streaming debuts of films from the renowned Hollywood company, which has already made more over $2 billion at the worldwide box office in 2023, will add to JioCinema's outstanding SVOD roster upon launch. This includes the Oscar-nominated “Puss in Boots: The Last Wish” from DreamWorks Animation and the science fiction horror movie “M3GAN” from James Wan (producer of “The Conjuring,” “Annabelle,” and “Blumhouse”). Blockbuster flicks from the Jurassic, Bourne, Shrek, The Mummy, and Pitch Perfect series will join these recent successes.

Future additions to the service will include titles from the popular “Despicable Me/Minions” and “Fast” series, including the recently released “Fast X,” as well as “The Super Mario Bros. Movie” and Christopher Nolan's eagerly awaited “Oppenheimer,” an epic thriller filmed in IMAX.

According to the media release, this agreement makes use of JioCinema's experience and network to expose Indian fans to the Peacock brand and NBCU's repertoire.

Meanwhile, JioCinema solidifies its position as the biggest OTT service on the market, which is now supported by an unprecedented number of top-tier films and TV shows from NBCU.

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